Doe & Fawn Coffee Roasters
Christmas packaging
Pushing brand boundaries for festive editions of coffee.
Services provided:
— Illustration
— Packaging design
Christmas 2022 — the first of Doe & Fawn’s trading history — was fast approaching and they wanted to mark the occasion with a festive release. They’d already lined up a great coffee. They now wanted the packaging to reflect its contents.
They wanted their brand to be brought to life in a way it hadn’t been before. I was given a blank canvas and told to go for it (always nice) so I went down the illustration route and submitted a few concepts.
Illustration
The clear favourite was the geometric deer route which was applied full-bleed on the front of the bag for maximum impact. The swing tags were printed on raw card stock with a copper foil for some festive bling.
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Packaging
The coffee bags were available both individually and as part of bundle offers, the latter being dispatched in branded draw-string bags.